“Monitor Trends, Detect Crises, Manage Reputation”
Trendreader is specifically designed to understand, monitor, and analyze
communication dynamics across various media channels, helping you
build a strong reputation and detect potential crises early.
Media Monitoring
Trendreader is a technology-based media monitoring and social listening solution that helps organizations monitor news coverage, analyze public opinion, and identify trends in real time. With deep data analysis capabilities, Trendreader enables brands to protect their reputation, identify opportunities, and anticipate crises early.
Established in 2009, Trendreader has extensive experience serving hundreds of clients across various industries. We understand that every brand and organization has unique needs. Therefore, Trendreader always prioritizes a customized monitoring approach—services that are specifically tailored so the results are truly relevant and can be immediately used to make strategic decisions.
*Trendreader has served more than 300 clients from various industries for over 10 years.
Social Listening
In a digital era filled with data, Trendreader’s social listening is not just about collecting conversations, but understanding their deeper meaning. Trendreader emphasizes a human touch in every social listening report delivered, ensuring that each report is more than just statistics—it’s contextual analysis that is relevant to the client’s needs.
We apply a double-filtering process, a strict dual-layer screening to ensure the data we capture is free from spam, duplicates, and noise. With this method, the information presented is truly valid and reliable as a foundation for strategic decision-making.
*Trendreader has served more than 300 clients from various industries for over 10 years.
Understand Public Perception
& Monitor Media Dynamics With Our Services
Media Monitoring
We monitor more than 10,000 news portals, 300 print media outlets, and dozens of electronic media every day—both local and national—to help you stay informed about what the media is saying about your brand, organization, competitors, and trending issues related to your business.
Social Listening & Monitoring
We monitor more than 10,000 social media channels that capture many things not shown in news headlines. Through social listening, we help you understand organic public conversations: trends, opinions, sentiments, and reactions that can directly impact your reputation.
Release Media
Getting your message to the right media isn’t always easy. We provide press release distribution services to ensure important information from your organization is efficiently delivered to the relevant media network.
Trendreader Helps You Understand the Dynamic World of Communication. As Your Trusted Communication Strategy Partner
Every day, thousands of news articles are published by the media, from national outlets to local publishers.
Amid the constant flow of information, it becomes difficult to distinguish which ones are important, relevant, and impactful to your reputation.
Trendreader is here to help you understand how your brand, organization, or the issues you carry are being discussed by the media. It goes beyond simply recording the number of mentions — it captures context, sentiment, and the potential influence on public perception.
Media Monitoring Process
Strengths
In-Depth Analysis
Contextual sentiment analysis
Interpretative analysis is carried out by experienced analysts to enrich the meaning behind the data
Strategic insights, not just descriptive
Media
Monitoring a wide range of sources comprehensively: More than 10,000 online media
300 print media
Dozens of electronic media
Report
Presented in a detailed, accurate, and easy-to-read format
Available in various formats: dashboard, daily, weekly, monthly reports, as well as daily alerts
Focused on relevance and ease of decision-making
Our Team
Bogi Destiono – CEO Trendreader / Founder
Hidayat Prawira – CTO Trendreader / Co- Founder
Dea Sopany – Head of Marketing & Operational
Our Client
